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| Pinterest 100: The top trends for 2019 |
It’s that time of year again—welcome to your sneak peek into the official 100 Pinterest trends for 2019! Pinterest is its own positive corner of the internet, where more than 250 million people around the world come to discover new ideas to try. The way we know an idea is trending is by looking at what all those people are searching for. If an idea keeps getting more and more searches each month? And that upward trajectory holds steady for 6+ months? That’s how we know it’s a trend.
These trends are what the world’s most style-inspired, parenting-passionate, well-traveled, food-smart people are dreaming about for the year ahead. In a time when so much seems to divide us, these ideas represent what we share in common—from everyday inspiration to the epic dreams-for-someday stuff.
Travel: Off the beaten path
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| Pinterest 100: The top trends for 2019
All’s fare in bus travel:
Whether it’s a one-day tour or getting from Caracas to Patagonia, thrifty travelers are boarding the bus. (Searches for bus travel +32%)
Hot springs have sprung:
People are finding restoration and relaxation in hot springs—from high-end resorts to out in nature. (Searches for hot springs +32%)
Game of stones:
Travelers are skipping the lines at Versailles and seeking out divine, derelict and dilapidated castles. (Searches for abandoned castles +142%)
No man’s island:
Maui no more! Instead, people are diverting to less-traveled islands for that rare pura vida experience. (Searches for less traveled islands +179%)
A wheelie good tour:
Both enthusiasts and casual peddlers are trying bike tours—plus, all that cardio means more cheese-eating en route. (Searches for bike tours +64%)
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Destination unknown: Gather a group, clear their calendars, keep the endpoint hush-hush, and practice shouting “Surprise!” (Searches for surprise destination +192%)
Out-of-the-way towns: People are seeking out small towns for their bucolic views, unique BnBs and low-key R&R. (Searches for small town travel +276%)
Waste not, jaunt not: “Zero waste travel” means strategic and sustainable packing, eating and even hotel-ing. (Searches for zero waste travel +74%)
Have a nice Fall: Sipping hot cider, peeping and stomping autumnal leaves...it’s no wonder people are falling for Fall getaways. (Searches for autumn scenery +94%)
Oh Rio, Rio: The Summer Olympics may be over, but Rio’s still got the sand, the city and carnaval. (Searches for Rio de Janeiro, Brazil +142%)
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Health and wellness: What comes naturally
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| health and wellness on Pinterest 2019 |
Respect your elders: Elderberries are on the rise thanks to their healthy and anti-inflammatory effects. (Searches for elderberry recipes +685%)
Bring on the bakuchiol: Bakuchiol, the natural, gentler alternative to retinol, is the clear-skin choice among skincare buffs. (Searches for bakuchiol +275%)
Cape not included: Add matcha, maca and other superfood powders to juice or a smoothie for a superhero boost. (Searches for super powders +144%)
Getting very sleepy: Turns out the way to sleep like a log is to keep a sleep log—just one of many sleep-ish ideas to try. (Searches for sleep optimization +116%)
Healthy habits: Diligent diners are using nutrition plans to be more mindful about what they eat. (Searches for nutrition plans +475%)
DIY goat soap: The “greatest of all time” goat milk soap is easy to make, and gives a gentle, moisturizing clean. (Searches for goat milk soap +231%)
The great indoors: Flexible bands that can strengthen your whole body? Sounds like an irresistible way to exercise indoors. (Searches for band workouts +1913%)
Dry idea: People are ditching the alcohol and opting for a sober life, turning to Pinterest for motivational quotes and non-alcoholic drink ideas. (Searches for sober living +746%)
Bee earth friendly: No more plastic wrap! Get stung by the freshest zero-waste trend: reusable beeswax wraps. (Searches for beeswax wraps +146%)
Natural ginger: People are embracing their inner ginge and using the soothing oil for baths, massages and even condiments. (Searches for ginger oil +659%)
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Hobbies and interests: Do what you love
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| Hobbies on Pinterest |
Do the hustle: People are turning their passions into profits—from canning to DJing to online tutoring. (Searches for side hustles at home +690%)
Pour one out: Embrace the inner Jackson Pollock with simple DIY drip-and-pour acrylic painting. (Searches for acrylic pour painting +660%)
Corpus canvas: Body painting is a low-commitment way to try out a tat—so get some skin in the game! (Searches for body painting +444%)
Clay okay: Ceramics have been a thing since Ancient Mesopotamia. But in 2019, handmade plates and bowls are really kiln it. (Searches for ceramic pottery +475%)
Easy saves: Weekly savings planners are helping people cut corners, pay off debt and even save up for something nice. (Searches for 52 week savings plan +295%)
Chalk couture: Everyone’s using our fave sedimentary art rock, for everything from standout signage to coloring concrete. (Searches for chalk art +664%)
Sketchy behavior: Half journal, half canvas and 100% inspiration, a worn sketchbook is any artist’s must-have. (Searches for sketchbooks +513%)
From tree to taco: Gardeners don’t need their own farm to grow guac—all they need is soil, patience and how-to instructions. (Searches for how to grow an avocado tree +101%)
The shipwright stuff: Rather than wait for boats to go on sail, crafty captains are building their own. Just watch out for icebergs! (Searches for boat building +169%)
Rust never sleeps: Photographers around the world are snapping the overgrown, peeling beautiful mess of decaying buildings. (Searches for urban decay photography +44%)
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Celebrations: Momentous moments
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| Pinterest celebration trends for 2019
Godparent proposals: People are giving their baby’s prospective godparents an offer they’re unlikely to refuse. (Searches for godparent proposals +152%)
Party in the back: Backyard weddings keep things cozy and cost-friendly (and are a great incentive to finish weeding). (Searches for backyard wedding +441%)
Donut decor: People are going nuts for donuts as colorfully edible party displays—raised, old fashioned and sprinkled. (Searches for donut decor +748%)
The little things: From impromptu picnics to mini getaways, no moment is too small to celebrate. (Searches for mini moment celebrations +113%)
New gold standard: Brides are going for gold as they glide and shimmer their way down the aisle. (Searches for gold wedding gowns +1552%)
Bake a wish: Here’s a cake trend you can count on: Number-shaped cakes are on the rise in 2019. (Searches for number cakes +314%)
Photobomb: Smoke bombs of every color add big drama to wedding, engagement and just-for-fun photos. (Searches for smoke bomb photography +436%)
Say it in neon: People are celebrating their biggest life moments with personal messages spelled out in lights. (Searches for neon wedding sign +281%)
Garland ho! Draped over the table, swagged around the ceiling or lined up together like a curtain, flower garlands are everywhere. (Searches for flower garland +1154%)
Full moon fun: Gather up those night owl friends for an evening of stargazing and moonlight. (Searches for moon gatherings +54%)
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Food: Veggie tables
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| Pinterest food trends for 2019
The mighty mushroom: Nutrient-packed mushrooms are springing up everywhere from coffee drinks to chocolate bars. (Searches for mushroom recipes +64%)
Inspired infusions: A slice of ginger makes the water go down, and adds digestive and anti-inflammatory benefits, too. (Searches for ginger water +353%)
Move over almond milk: Everyone’s new favorite dairy-alternative oat milk is delicious and environmentally friendly. Vegan too! (Searches for oatmilk +186%)
Recipes you knead: Bread baking is on the rise, especially when it comes to fermented loaves like sourdough. (Searches for baking bread +413% from last year)
Going pegan: Part paleo, part vegan, the pegan diet is taking root with people on the hunt for healthy habits. (Searches for eating pegan +337%)
Amazing graze: Family-style grazing tables are a feast for the eyes, and an open invitation for everyone to dig in. (Searches for grazing tables +163%)
Din tin tin: Foil pack dinner recipes are perfect for busy cooks: Low-prep, low-mess, super flavorful. (Searches for foil pack dinners +759%)
Pin the oxtail: People are hungry for oxtail recipes they can try at home—especially if they’re slow cooker-friendly. (Searches for oxtail recipes +209%)
Jam on it: A toast to homemade jam, from raspberry to blackberry to whatever-you-got-berry. (Searches for homemade jam +829%)
Pass the chocho: People won’t get bored of this versatile gourd. A superfood, chayote (“chocho”) complements all kinds of cuisines. (Searches for chayote recipes +76%)
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